Blog

Breaking the Stigma: How PR and Social Media Are Normalizing Women’s Health Conversations
Breaking the stigma around women’s health has never been more vital, and in my two decades in PR, I’ve witnessed

A Positive Outlook for Healthcare Innovation at the 2025 J.P. Morgan Healthcare Conference
The 2025 J.P. Morgan Healthcare Conference in San Francisco once again lived up to its reputation as the cornerstone event

Don’t Let the AI Buzzword Get in the Way of a Good Strategy
Have you played the AI drinking game yet? In PR, we take a shot every time a company uses the

The New Market Reality: When A Tweet Matters More Than CNBC
You know that shiny trophy in the boardroom? The one that says “As Featured on CNBC”? Sure, it looks great.

The Rise of the IR Quarterback
In the dynamic world of finance and investment, the role of Investor Relations (IR) has undergone a significant transformation. Gone

Europe Is The Cannabis Industry’s Next Frontier
If you’ve been following cannabis stories in the media, then you’re probably used to the “will they/won’t they” narrative surrounding

Get More Eyes on Your Earnings!
Since launching our Social Media practice at KCSA, more and more of our clients are asking how they can leverage

Virtually Ahead of the Curve
In March of 2020 when the country was shutting down around us, I started hoarding toilet paper thinking about how the world

IR Magazine: One strange trip: Are psychedelics cannabis 2.0? Not even close by Partner Jeffrey Goldberger
Click here to read more.

We’ve All Leaned In, and The Future is Female – Both Inside and Outside of KCSA
Growing up in Pittsburgh, for as long as I can remember, my parents pushed me to be a self-sufficient, ambitious,

KCSA Investor Survey Shows Individual Investors See Buying Opportunities in Uncertain Economic Environment
Investors Continue Buying Across an Array of Sectors; Show Reticence Towards Investing in China; Twitter is the Go-To Social Media

A Note from KCSA on COVID-19
To say these are unprecedented times sounds trite given the global COVID-19 pandemic, but the reality is, we have never

MJBizCon – KCSA’s Success by the Numbers
With the largest trade show in Cannabis – the annual Marijuana Business Conference in Las Vegas – behind us, KCSA conducted a

2020 JPMorgan Healthcare Conference Doesn’t Disappoint
As I settle into my seat aboard a red-eye (I promised myself I’d never do this again – another broken

Celebrating KCSA’s 50th Anniversary with Several Awards in 2019
It’s official – KCSA is crushing it! In the year that marked our 50th anniversary as a firm, we’ve been recognized

The KCSA Way: A Communications Firm Built on Integrity and Independence
Fifty years ago from this past October, KCSA was formed. The founding partners of the agency strongly believed that integrity

10 Lessons from my 10 Years at KCSA
I celebrated my 10th anniversary returning to KCSA this past summer. Over the past decade, I’ve seen social media go from a